
TippsMe:
Your Data &
Consumer-Centric Partner
TippsMe supports and advises its clients through a Data & Consumer-Centric approach.
Founded by Stéphane Wald, who has over 25 years of experience at McDonald’s as Director for France and Europe, TippsMe specializes in data governance and analysis to optimize the performance of your marketing, finance, operations, and development teams.
Our Data and Business Services
01
Smart Data,
Management & Governance
Management of data flows, selection of relevant data, development of KPIs, and visualization tools to facilitate decision-making.
02
Pricing & Revenue and Margin Optimization
Definition of pricing policies, price elasticity analysis, scenario modeling, and competitive audits.
03
Market Research
& Consumer Studies
Market analysis, Consumer understanding, Performance analysis and optimization

Tailor-made solutions
for every need
Internal & external data analysis
Translating data into operational insights
Data flow optimization
Definition of KPI
Development of dashboards (dashboard, scorecard).
Modeling and market testing
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A/B Testing
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Trade-off analysis
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Assessment of potential revenue
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Estimation of marketing & sales performance
Customer journey optimization
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Satisfaction studies
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Brand awareness analysis
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Image assessment
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Breakthrough audits



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